CREATIVITY

EXPERTISE

Shengyang Si

Web Content & Social Media Coordinator

I am a Web Content and Social Media Coordinator focused on creating engaging digital experiences through strong content, clear communication, and consistent branding. My background in interactive media design has given me experience in web content, visual design, photography, video production, and front-end development. I am interested in helping brands strengthen their online presence by producing content that is organized, audience-focused, and aligned across websites and social media channels.

CMS

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Videography

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Copywriting

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Photography

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HTML

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CSS

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CMS · Videography · Copywriting · Photography · HTML · CSS ·

My Education

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Interactive Media Design

    2-year-diploma studied at Algonquin COllege

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and half circle lines.

    Computer Science and Technology

    4-year Bachelor degree at Henan University of Technology

Projects&Experience Highlight

Independent YouTube Content Growth

Self-produced and promoted YouTube content through cross-platform marketing on Reddit and Instagram, helping increase average channel views from approximately 400–800 to 20,000–40,000 per video. Developed skills in content strategy, audience engagement, visual presentation, and platform-focused promotion.

Wyngaarden Pastries Website Redesign

Contributed to the redesign of the Wyngaarden Pastries website with a focus on improving content organization, visual consistency, and user experience. Working as part of a client-based team project, I helped develop branding directions, user-focused design decisions, and website content that better reflects the bakery’s identity and makes information easier to navigate. This project strengthened my skills in web content planning, collaborative design, and creating clear digital experiences for real users.

Social Media Campaign

Developed a social media campaign concept focused on creating consistent, audience-centered content for a small business brand. The project included planning content themes, visual direction, and platform-appropriate posts designed to strengthen brand identity and improve audience engagement. Through this work, I developed skills in content strategy, visual communication, and creating cohesive social media content with clear promotional goals.

LET’S GET STARTED

Let’s create meaningful digital experiences together.
I’m open to opportunities in web content, social media, and digital communications.

Email me
Linkedin